more undisciplined, young, and neurotic male protagonist. Instead of mature actors like Gregory Peck and Humphrey Bogart, new, less experienced actors such as Marlon Brando and James Dean were cast as the main protagonist. These ‘new’ heroes were targeted specifically at a young male audience, and unlike their older counterparts often had no logical driving force behind their actions.At the same time, Hollywood began to develop ‘New Movies’ in an attempt to capture the attention of the more intellectual and educated audience that was becoming more prominent. As more people attended college and received a higher level of education, the general audience that went to see films expected a more artistic, intellectual experience when viewing films. These ‘New Movies’ offered purely visual content coupled with open-ended interpretations that allowed members of the audience to interpret the meaning of the film for themselves instead of being lead to a specific conclusion.
Hill, John and Pamela Church Gibson. The Oxford Guide to Film Studies. New York: Oxford University Press,1998. Print.
-David Zwick
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